Samsung’s latest foldables doubled shipments in one key region

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samsung galaxy z flip 4 half open on table
Credit: Ryan Haines / Android Authority
  • Samsung has claimed that Galaxy Z4 shipments doubled in Europe over last year’s foldables.
  • It didn’t reveal specific shipment figures in this regard.
  • The Galaxy Z Flip 4 accounted for 60% of sales in the region so far.

Samsung has a long-term plan to make foldable phones mainstream devices, and it’s certainly achieved more sales success with each successive generation of Fold and Flip devices. However, it looks like the Galaxy Z Fold 4 and Z Flip 4 are helping in a big way thanks to initial sales.

“Shipments of the Galaxy Z Fold 4 and the Galaxy Z Flip 4 doubled those of previous models in the European market, as the first sales figures of the new products reached an all-time high in Europe,” Samsung European marketing chief Benjamin Braun noted at a press conference at IFA 2022 (h/t: Korea Times).



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