This company electrifying ‘80s-era motorcycles is my personal IFA highlight

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simson bike with electric conversion kit second ride 2
Credit: Bogdan Petrovan / Android Authority

Reduce, reuse, recycle. It’s a simple slogan that summarizes what we should all do to reduce our impact on the planet. But let’s be honest, most of us only think about the third tenet and forget about the others. And while recycling is important, it’s just as essential to reduce our consumption and reuse whatever we can.

My personal highlight of IFA 2022 is a small German company called Second Ride, which aims to encourage the reuse of existing vehicles. Namely, decades-old mopeds and motorcycles that would otherwise be scrapped.



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