Apple helped to launch the personal computer revolution in the 1980s with the Mac, and revolutionized the music industry in the 2000s with the iPod and iTunes. It jump-started the smartphone craze with the iPhone in the late 2000s. It’s even led the tablet and smartwatch markets with the iPad and Apple Watch. More recently, though, CEO Tim Cook and the team at Cupertino have gone after one of the biggest tech success stories of all time: Netflix. Their answer is Apple TV Plus (officially labelled as “Apple TV+”), a streaming service with a small but mighty library of original titles. New shows and movies are being added regularly.
If you’re confused, it may be because Apple has another product in the market called the Apple TV 4K (no Plus), which is set-top streaming hardware. There’s also an “Apple TV” app that loads onto many smart devices, whether made by Apple or otherwise.
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